TAPS精酿啤酒品牌设计与Brewpub酒吧空间升级
TAPS craft beer was founded in 2014 in Shenzhen, China. It is the first craft beer and microbrewery in Shenzhen. Specializing in a variety of flavors and high-quality craft beers, TAPS believes in spreading the craft beer culture around the world. TAPS craft beers are world-renown, award winning beers, handcrafted and invented by Daniel. TAPS hand selects their ingredients from New Zealand and imports them to their brewery in Shenzhen for production.
TAPS啤酒屋是面向城市年轻消费人群的精酿啤酒与Brewpub品牌。随着精酿啤酒从小众兴趣走向城市餐饮和夜经济场景，品牌需要同时解决门店识别、产品记忆、包装传播和社交打卡转化。RDA辉盛设计围绕精酿啤酒品牌设计、酒吧空间设计、啤酒包装设计和餐饮品牌VI系统，为TAPS建立更具辨识度的品牌体验，帮助精酿品牌、啤酒厂和餐饮酒吧客户在门店获客、渠道传播和消费复购中形成更清晰的品牌资产。
- Brand Identity
- Space Design
- Communication Design
Taps believe in the craft beer culture and giving our customers the opportunity to experience the new, developing and worldwide acclaimed microbrew craft beer culture.
Taps aspire to elevate the local craft beer culture by giving customers the opportunity to experience both worldwide acclaimed craft brew styles along with their own cutting edge offerings.
Taps aspire to elevate the local craft beer culture by giving customers the opportunity to experience both worldwide acclaimed craft brew styles along with their own cutting edge offerings.
