Creating a better planet with natural and safe Infant's wear
Molobalo is a rising infant and children's wear brand for electronic products in recent years. Its products mainly cover cotton clothing and related products for infants aged 0-3 years. In the cotton clothing category, it has become one of the top five brands on the entire network. All its products are made of natural high-quality cotton, safe and environmentally friendly. With the brand concept of "natural and different," it creates environmentally friendly clothing with food-grade safety standards, and brings natural care and love to Chinese babies. RDA has created a new, interesting, and simple brand style for Molobalo, which conveys very friendly products for babies, and also highlights Molobalo's mission: to make our children have a better planet.
对母婴和婴童服饰品牌而言,品牌设计不仅要传达可爱与亲和,更要建立安全感、专业信任和渠道转化效率。麦拉贝拉作为面向0-3岁婴幼儿的彩棉服饰电商品牌,需要在天然、安全、环保与食品级标准之间建立清晰的品牌认知。RDA通过品牌识别、视觉传播、电商系统和空间展示设计,帮助品牌形成更适合线上销售与线下体验的统一形象。
麦拉贝拉是近年来崛起的婴幼儿童装电商品牌,产品主要涵盖0-3岁的婴儿彩棉服饰用品及周边产品,在彩棉类服装类目中已成为全网前五位的品牌,其产品全部精选天然优质彩棉,安全环保,以“天然不一样”的品牌理念,打造食品级安全标准的环保服饰,为中国宝宝送去天然的呵护与关爱。辉盛为麦拉贝拉打造了全新的有趣、简单的品牌风格,新的品牌形象传递着对宝宝非常友好的产品,同时,也突出了麦拉贝拉的使命:让我们的孩子能有一个更好的星球。
- Brand Identity Design
- Communication Design
- Space Design
Molobalo is a rising infant and children's wear brand for electronic products in recent years. Its products mainly cover cotton clothing and related products for infants aged 0-3 years. In the cotton clothing category, it has become one of the top five brands on the entire network.
RDA has created a new, interesting, and simple brand style for Molobalo, which conveys very friendly products for babies, and also highlights Molobalo's mission: to make our children have a better planet.