西餐厅品牌设计-RDA辉盛设计 餐厅品牌设计-RDA辉盛设计
KeepFresh%

Refresh a restaurant brand to popular again.

KeepFresh%

As the earliest Western restaurant brand in Zibo, KeepFresh Restaurant is unique in the the region, and its successful operation for more than 10 years has given KeepFresh Restaurant a brilliant achievement that other competing peers have not been able to match. KeepFresh hopes to carry forward the tradition of Western cuisine and seeks to rediscover the freshness of the brand.

作为淄博最早的西餐品牌,凯悦西餐在鲁中地区独树一帜,长达十余年的成功经营,让凯悦西餐获得了其他竞争同业望尘莫及的辉煌成绩。疫情之后,凯悦希望通过重振西式美食传统,力求重新找到品牌的新鲜感觉,同时通过品牌与空间设计提高顾客,尤其是年轻一代对凯悦品牌的认知度。全新的视觉设计灵感来自于新鲜这一概念,新鲜的食材,新鲜的文化,新鲜的体验。在此目标上,我们与客户举行了多次研讨会,力图共同创造一个有趣、动感的品牌,并让消费者体验成为品牌互动的一部分。

Services
  • Brand Identity
  • Signage System
  • Space Concept
Collaborated with CBB Architects.
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KeepFresh hopes to carry forward the tradition of Western cuisine and seeks to rediscover the freshness of the brand.

 
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The new design is inspired by the concept of freshness, fresh ingredients, fresh culture and fresh experience..

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Together with our client, we strived to create a brand that is fun, dynamic and makes the consumer experience part of the brand interaction.

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